Fostering A High-Performance Sales Culture

By Casey Cunningham | May 22, 2023 | Culture

XINNIX in the News...

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Is it true that great cultures have better results? Well, research indicates that when companies want to bolster their results, they should ensure that their workplace culture is truly motivating their people. 

For example, a Harvard Business School study of 200 companies revealed that those with robust cultures had the highest increase in net income. Over 11 years, that income rose by 756%, while other organizations saw only a 1% increase.  

These numbers are particularly important for sales leaders to ponder, especially right now. Many of them are facing a challenging environment due to inflation, fluctuating demand, or other factors. Whatever the cause, their business development executives must reinforce a culture of positivity and optimism...

Read the full article HERE.


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