XINNIX names Andrea “Skywriter” Back Chief Marketing Officer

By January 21, 2022

ATLANTA, GA – (Jan. 21, 2022) – XINNIX, Inc., the premier provider of sales, operations and leadership performance programs, announces the promotion of Andrea “Skywriter” Back to Chief Marketing Officer of XINNIX. 

Andrea joined the XINNIX team in October 2017 and prior to the CMO appointment served as Senior Vice President of Marketing. Under her leadership and direction, XINNIX’s brand and revenue have seen explosive growth earning the company the position of industry leader of performance development programs in the mortgage industry. In her new role, she will lead efforts in marketing and communications to relaunch the XINNIX brand. She and her team will focus on moving XINNIX as a niche provider to a global leader that serves all businesses that desire to elevate performance.   

“Andrea has proven to me time and again that no matter how much our company grows and matures, she always finds a way to elevate the XINNIX brand and take us to the next level of success,” said XINNIX Founder & CEO, Casey Cunningham. “I am absolutely fired up to see all of the amazing things she and her marketing team will do as we enter the next era of XINNIX.”  

Though Back only joined the XINNIX team in 2017, her business relationship with Casey Cunningham dates back 30 years when they first partnered on initiatives at HomeBanc Mortgage Corporation where they were the executive leaders in charge of training and marketing. In the time between her 13-year career at HomeBanc and re-joining forces with Casey at XINNIX, Andrea led marketing and communications strategies and teams for Worldpay US, Precision Aviation Group and Wells Real Estate Funds in addition to managing her own marketing advisement and consulting company. 

 
About XINNIX, Inc. 

XINNIX, celebrating its 20th anniversary of service this month, is recognized as the premier provider of sales, leadership and operations training in the mortgage industry. The XINNIX System™ is a proven methodology of Training, Accountability and Coaching that drives and sustains production results for all levels of professionals. XINNIX transforms companies and changes lives by engaging, equipping and empowering individuals to ascend to new levels of achievement in their profession.   

www.XINNIX.com 

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